Jens Larson joined EWU in 2011 and specializes in marketing and recruitment communication strategy for Enrollment Services. Before EWU, he performed investment analysis, developed product launch strategies, and developed and analyzed digital and print marketing campaigns. He's written about higher education websites and practices for the Chronicle of Higher Education and leading industry blogs. He maintains the website U of Admissions Marketing, one of the Top 50 Higher Ed Tech blogs. He' studied at five universities, including one in Germany, and holds BA (German and English honors), MFA (writing), and MA (English) degrees. He's currently pursuing a PhD in communication that explores the intersection of technology, social influence and communication strategies in higher education.
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